2013 U.S. Open at Merion- Why the 6,996 Yardage Is A “Player Marketing” Mental Trick and How Merion Will Show Its Gnarly Teeth

When’s the last time you saw a retail store of any kind list a price as $20.00 instead of $19.99?  Or how about gas sold for $4.00 instead of $3.99?  It’s not that these businesses are laughing away those pennies, but rather they’re fully aware of the mental barrier of what adding that extra penny onto the price does to consumer’s mindsets.   [Read more…]

U.S. Open at Merion Ticket Prices Have Skyrocketed to Double or Even Triple the Original Face Value #RoadtoMerion

Over the past decade or so, ticket prices for many sporting events have plummeted.  The sluggish economy coupled with the advent of HD television have people staying home far more often to watch with their feet up on the sofa, rather than trekking across the country or even across town to first hand witness some sporting action (the beers are a lot cheaper at home too).   [Read more…]

2013 U.S. Open at Merion TV Schedule #isitThursdayyet

The 113th playing of the U.S. Open Championship will be held June 13th-16th at Merion Golf Club in Ardmore, PA.  No doubt about it, we all love to watch the best players have their games tested on the highest level in the toughest conditions, which is exactly what the USGA brings to us in its annual showcase event. [Read more…]

USGA Receives Nearly 10,000 Entries For 2013 U.S. Open at Merion Golf Club, An All-Time Record

The United States Golf Association (USGA) announced today that it received nearly 10,000 entries for this year’s U.S. Open (9,860 total to be exact), an all-time record.  This year’s tourney will be held June 13-16 at Merion Golf Club in Ardmore, PA.  The previous all-time record for entries was 9,086 (a dyslexic 9,860) for the ’09 Open at Bethpage Black.

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